Tips to Prevent Duplicate Listings on Amazon

Hello Amazon sellers! My name is Anthony Zhang, a paralegal at Roosevelt Familiaro. Today, I want to discuss one of the most common issues sellers face on Amazon: duplicate listing violations. Duplicate listings can lead to a range of problems, from listing violations to intellectual property (IP) complaints, which can harm your seller account.

Understanding Duplicate Listings on Amazon

Duplicate listings often arise when unauthorized sellers create branded listings without proper authorization. For instance, if you’re selling a Nike product, you may find duplicates created by other sellers. These duplicate listings often result in two outcomes:

1. Amazon merges or closes these duplicate listings, causing a listing violation on your account.
2. Brands may file complaints against sellers on duplicate listings, potentially leading to IP-related complaints, like trademark or copyright violations.

Identifying Duplicate Listings

To avoid these issues, it’s essential to verify the “Brand” field on your product listings. When listing a product, Amazon displays a brand link directly under the product title. Here’s what to check:

• Click on the brand link: This should ideally take you to the official brand’s home or store page.
• Warning signs: If the link redirects to a random list of items or a non-brand-specific page, this may indicate a duplicate listing.

A legitimate brand link will typically lead to the brand’s dedicated store page on Amazon. If it doesn’t, that’s a red flag that the listing might be unauthorized or duplicated.

How to Protect Your Seller Account From Violations

To prevent duplicate listing violations and IP complaints, make sure your listings meet these standards:

• Validate the brand link for every product to ensure it leads to an official brand page.
• Regularly review your listings to spot and remove any unauthorized duplicates.

If you’ve already received violations or complaints related to duplicate listings, it’s crucial to address them promptly. Our team at Roosevelt Familiaro has extensive experience helping sellers resolve these issues effectively.

Need Help with Amazon Listing Violations?

If you’re dealing with duplicate listing violations or IP complaints, reach out to us! Our team can guide you through the necessary steps to protect your Amazon account. Visit our website or call us at our 1-800 number for assistance.